Our Story
We could tell you a very long, inspirational story about how Nice Enough got its start, but the truth is, our story is pretty simple.
Founder and head janitor Biff Ulm has always known that art can help people be their most beautiful, unfiltered, kickass selves.
And we don’t just mean Art with a capital A. Biff was raised without expectations of what success should or shouldn’t look like — his parents really meant it when they said his best was good enough.
So when his big Dream (with a capital D) manifested in the form of stickers, Biff thought, “Heck yeah. Stickers!” He started Nice Enough in 2016 with the goal of helping others go all out with whatever floats their boat — No apologies. No hesitation. No rules.
Our stickers are designed by real artists. We’re passionate about supporting artists and creating original work you won’t find anywhere else.
We make our stickers with the best materials, equipment, and processes. They’ll withstand any weather or water thrown their way and can repeatedly ride in the dishwasher with zero issues. We figure that when you love something enough to put it on your favorite belongings, you kinda want it to stick around forever.
All our materials are 100% USA sourced. We spend a bit more to do this, but the quality and environmental impact of sourcing closer to our studio is worth it.
We don’t sell to big box stores or mass online retailers and never will. We like telling our story on our own terms, and we love finding our way to folks who do, too. And look, you’re here! Who needs big chains when you’ve got real people connecting?
We give back and feel awkward telling you about it because we truly give for the joy of it. However, so far this year, we’ve provided 45,000 meals to kids in our community who rely on free school meals when school is not in session. Your support helps us keep giving.
Our Crew
We can’t believe we have to say this, but our work is entirely made by humans. We actually think they’re superhuman. They bring humor, honesty, vulnerability, and heart to everything we make.
Meet our crew and learn their favorite stickers below. See one (or several) you like? Good thing stickers are like friends. The more, the stickier merrier.
BIFF
FOUNDER, ILLUSTRATOR & HEAD JANITOR
Biff has a letterpress print in his office that says, “Be the awkward, funny, intelligent, beautiful weirdo you are.”
Fav Sticker - All are Welcome
MARA
AIR TRAFFIC CONTROLLER
AKA our customer success coordinator, project manager, and magician.
Fav Sticker - You Rock
DENISE
PRODUCTION JUGGLER
Denise is the ringmaster of the Nice Enough Circus and keeps our printers continually outputting stickers. She has a quiet, pleasant personality yet enjoys slightly darker humor.
Fav Sticker - Chews You
CLINT
SHIPPING GURU
Clint is our team cheerleader. He has a way of making others want to do their best work. He is a pro at final packaging and makes sure every shipment arrives complete and on time.
Fav Sticker - Rex Bike
Ella
GRAPHIC DESIGNER
Ella is the most positive person you will ever meet. She has a can-do attitude and can find a creative solution for any problem thrown her way.
Fav Sticker - Gothic Gnomes
HANNAH
PRODUCTION TEAM
Hannah is an artist with an amazing eye for color and details. She makes sure our artwork sings and color shines.
Fav Sticker - Bear Camp
AIDAN
PRODUCTION TEAM
Aidan is the king of quality control. He can spot the smallest piece of dust or stray ink a mile away. Nothing except the most perfect sticker passes his area.
Fav Sticker - BW Turtle
TRINA
NATIONAL WHOLESALE SALES MANAGER
Don't let Trina's favorite sticker scare you! She is the friendliest person on our team, once she has had her coffee.
Trina’s Fav Sticker - Do No Harm
FERN
PROFESSIONAL HERDER + DOORBELL
Fern dreams of herding sheep. However, she has the next best job, herding people. She also alerts everyone of possible dangers, like UPS and FedEx trucks.
Fav Sticker - Squirrels
OTIS
TREATS + BREAKS
Otis is the Yin to Fern's Yang. Otis believes treats, breaks, and naps are the best part of the day. HR has informed us he is a tripping hazard due to his ability to nap anywhere.
FAV STICKER - Tinker